Sizing: A Reality Check.

sizingOne day, I received an e-mail that said, “A LARGE IS A SIZE 12? Seriously? In what universe are you living in!?”

I flinched with embarrassment because I’m well aware that my sizing isn’t as inclusive as it should be.

Not even close.

Thus far, my designs and sizing have been geared toward one thing: simplicity. Here’s why:

First, I’m a newbie.

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I have a horrid tendency to get in over my head, so this time I vowed to start simple:

Learn the rules.

Get to know my suppliers and partners before diving into complex projects.

And work on my sewing skills so that I can understand what I ask of others in the future.

DSC_6292Second, I’m a bootstrapping entrepreneur.

So I started small, with simple (less costly) patterns, and easy-to-sew garments. Creating a pattern for each size costs money, too, so I started with only S, M, L.

As Seamly.co grows, these things will change. I’ll be able to make five sizes instead of three. And I’m re-investing profits into new designs that fit more body types, include flattering design lines, and make life (and dressing) easier.

So in this next vote, you’ll be able to choose next designs and colors, and tell us your size and preferred styles. Never go sleeveless? Prefer a high or low waist? Always wear long shirts? I’ll incorporate all of this into future designs to make sure we’re creating what you want to wear.

Progress won’t be fast, and sizing won’t change overnight — but this is what I’m most excited about.

Every time I make a sale, I do a little happy dance inside because it means I get to keep working towards these things.

The next vote is on Thursday, and it’ll be a big one. Versalette colors. New goods. Exciting options.

Sign up here if you aren’t already receiving e-mails from us! 

Hope to see you then. I can’t wait to see what we design and create, together.

XO,

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Kristin Glenn

Hi! I'm Kristin, the founder / designer at Seamly.co. A few years ago, I became obsessed with sustainable fashion, co-founding {r}evolution apparel and Kickstarting "the Versalette" -- without knowing how to sew industrially or draft a pattern. Now, I'm going back to the basics, and learning how this big fashion machine works...

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